Smartphones industry itself rose nearly 50% over last year. Looking at it, it is natural to assume that the iPhone will continue its growth trajectory as Android has. Not so fast, let’s take a deeper look.
1) Short term – Apple products, especially the iPhone and the iPad, following a sales cycle, where peak sales during the launch of a new product and tails off just before the release of next version (eg, before the release of iPhone 4S). Now that the iPhone 4S is complete, this trend should continue to come, even with slowing demand and waste out until the iPhone 5. But there are still some wrinkles here who were responsible for the performance of Q4 iPhone:
(i) pent-up demand for the iPhone – As the interval between the release of the iPhone 4 and 4S was 15 months, he created a huge pent model for the new iPhone. Apple’s strategy after two one-year contracts has created a demand for the iPhone 3G have not been able to update the iPhone 4 last year.
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